MSNBC Goes Full Race-Hate Again, And Apologizes...Again

Posted By: Tony Katz · 1/30/2014 12:03:00 PM

In a Tweet, and in an article, MSNBC once again engaged a racial attack on "right-wingers" by claiming they would be up in arms about a new Cheerios television ad that focused around a bi-racial family. MSNBC has apologized for the tweet, saying that it "does not represent the position of msnbc." 

The Tweet stated:

Maybe the rightwing will hate it, but everyone else will go awww: the adorable #Cheerios ad w/ biracial family

This isn't the first time MSNBC has been racially motivated. Go back to when they cropped the video footage of a person at a Tea Party rally holding a semi-automatic rifle. They wanted to show, desperately, that members of the Tea Party movement were violent, inciting violence, ready for violence, wanting for violence, hell, anything violence. (To date, there has been no violence at Tea Party events. At Occupy Wall Street events - supported by Rep. Nancy Pelosi and President Obama - there have been too many violent events to count, including rape and other sexual assaults.)

What MSNBC didn't show was that the Tea Party member in question was black. Why edit that out? Because you can't portray the Tea Party as racist and violent if a black man is there holding a gun and not being violent.

NBC News was racially motivated when they selectively edited the 911 call by George Zimmerman when he first spotted Trayvon Martin in his neighborhood. The audio, played on the Today Show, made Zimmerman sound like he was fixated on Martin's skin color. It was only after police asked questions that Zimmerman made it known that Martin was black. 

Most recently, MSNBC host Melissa Harris-Perry shocked many when she showed a picture of Mitt and Ann Romney with their 21 grandchildren, including the most recent addition - an adopted baby boy who happens to be black. Harris-Perry's panel mocked the photo (and the adoption,) singing the Sesame Street standard, "One of these things is not like the other." Harris-Perry tearfully apologized for this the following week, after suffering seven days of very bad press.

And now, MSNBC says there will be an "outcry" from the right because Cheerios has an ad that shows a black dad, a white mom and maybe the most adorable little girl you've ever seen.

Their apology Tweet stated:

Earlier, this account tweeted an offensive line about the new Cheerios ad. We deeply regret it. It does not reflect the position of msnbc.

A follow up Tweet read:

We are deleting the earlier offensive tweet. It does not reflect msnbc's position and we apologize.

Many have fought back, and Twitter aggregation site Twitchy has over 75 conservative, biracial families that have gone public with their disgust over MSNBC's comments. On my radio show, television star Nick Searcy (Justified) talked about his experience adopting his own son, who happens to be black, and how Melissa Harris-Perry's mocking hurts adoption in America.

MSNBC's apology is meaningless (see my article about apologies here.) No one believes that they are sorry. History shows that, when given the chance, MSNBC will engage in racial attacks against their political opponents. So why, then, would they state so ephatically that this statement does not represent the position of MSNBC?

If creating, perpetuating and fostering racial animus is not their position, what is? What is the position of MSNBC on race? What is the position of MSNBC on discussions of race? Why does MSNBC use race to attack and defame those they disagree with? From their public actions, we can see that race is utilized as a weapon against their political foes. This tweet is representative of their position. Heck, I think Toure wrote it!

Some families are biracial by adoption, some by marriage but all of them by love. None of them deserve this kind of bigotry. The hatred, the vitriol, the bile, the desire to hurt their political opponents by any means necessary  - these are the positions of MSNBC. Don't believe me? Just wait for their next apology.